New vision and the right instinct,

This is how we kicked off the 2024 cinema year for you at the Munich Film Week: For the first time, we were able to inform you directly from the big stage of the (m)k6 about our goals, successes and new way of thinking.

 

“Shaping the future of cinema together with you”. We have left behind the times when cinemas were supposed to view each other as competitors. Rather, we all have to share innovations and ideas together in order to anchor the interest in the leisure activity CINEMA in the minds of the guests.

 

With this approach in mind, we have planned two new developments for this year, which we want to plan, develop and test together with a panel of cinema professionals in order to respond even more precisely to the needs and challenges of the industry. In March, we will start with the first workshop rounds for our new marketing tool and our new Dispo.

 

Stay tuned!

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